Time to Focus

July 16, 2007

I’ve had a lot of ideas brainflooding me in the past few weeks about ways to incorporate e-books, seminars, videos, audios, group coaching, individual coaching, and a membership site for online community and support in my business model.

It’s freakin’ me out!

I have a large vision of where I can eventually take my business and how I can have multiple profit centers and a lot of variety in my work but stay focused on the themes of community building, mentorship, and advocating personal growth.

It’s such a big vision it has stunned me, like a deer in the headlights.

I procrastinated writing this blog entry because I felt completely adrift, not knowing what to do next.

Which is a pretty sad thing, since coaching, more than anything else, is about finding direction and taking practical steps. But I was lost!

I never quite understand the nuances of the saying, “he couldn’t see the forest for the trees.” But I think it means the overwhelming details are blinding you to the big picture. Well, I got that reversed. I couldn’t see the trees for the forest.

My next step is to build my coaching practice. I don’t have to build a web site yet that includes products and seminars and a membership site. I just need something focused on helping potential clients get to know me.

The other things I can add in the future, but my focus now is on telling people I have a coaching practice and learning about getting referrals.

I love working with people exploring their calling. I love working with creative people. I love working with people who want to mentor and guide others. The message has to get a little more focused and specific to be useful in helping people learn how I can help them.

So that’s my goal: focus the message and start letting people know I have slots available for coaching clients. Until I get to a steady level (I have no idea how many that will be yet) I won’t worry about classes or group coaching or e-books. One purpose, until it’s established and fairly consistent. One goal. One focus.

It’s time to act.

May You Know the Joy of Sharing Your Gifts,

Steve Coxsey


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